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About the PMD360 Program

PMD360 is the solution to every credit union’s problem of needing new members and loans. PMD Group has worked with credit unions for more than 20 years and we know you don’t just need the immediate numbers growth. You have strategic goals in place to grow annually, reduce the average age of your member, and boost existing members to be loyal and engaged members with multiple services. PMD360 does just that.

So what is PMD360? It’s a full circle offering of marketing and telling your unique story in a way that informs and encourages people to act. PMD360 has five components that can be used individually or together in any combination.

  • Website Design
  • Member Referral Website
  • Branding & Identity
  • Member Onboarding
  • Pre-Approval Campaign

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From the PMD Blog

Every year when the new year arrives we are all plagued with resolutions on how we can improve our lives by committing to cut out a bad habit or start up a healthy one. We can wrack our brains for weeks determining ways to come up with something better than the previous year… Make our... Read More » The post New Year's Resolutions appeared first on PMD Group - Credit Union Marketing and Advertising. Read More

Regardless of how we feel about politics and our personal political opinions, we all get a little riled up about something. Election Day brings a time of change and a time of opportunity. As marketers, it’s a perfect opportunity for you to take lessons from all the politics to assess your brand’s content strategy. Ask... Read More » The post Do Your Members Vote for You? appeared first on PMD Group - Credit Union Marketing and Advertising. Read More

Let’s face it your website might need a face lift. If you’re the owner of a dated website you might do whatever absolutely necessary to save it in order to avoid a complete re-design. You try everything you can think of and your results are sub-par leaving you with a mediocre look to get you... Read More » The post New Websites appeared first on PMD Group - Credit Union Marketing and Advertising. Read More

There are so many things that contribute to your company’s success, marketing tactics are constantly changing and reaching new customers can be difficult and tiresome. Trying to re-work the system to capture prospective clients through new mediums that you don’t fully understand yet is tough. We understand because- WE’VE BEEN THERE. Storytelling is an intrinsic... Read More » The post Storytelling appeared first on PMD Group - Credit Union Marketing and Advertising. Read More

Your company’s logo is more important than you might think. It plays an important emotional role in influencing decision making, especially when information or time is limited. Recognizable logos can actually trigger responses in the same part of your brain that control relational emotions. We’re going to go over the color and shape of your... Read More » The post Logo Colors and Shapes appeared first on PMD Group - Credit Union Marketing and Advertising. Read More

You’ve designed your logo, you even picked out your corporate colors and even the secondary colors and finally designed your brochure series. Now your organization is branded. Not so fast! Branding is much more than a logo, design or even a color scheme. Let’s take a deeper look into branding. Branding does include these elements but that is only a... Read More » The post Your Brand appeared first on PMD Group - Credit Union Marketing and Advertising. Read More