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Pre-Approval Campaign

Direct Mail Pre-Approval Offer

Pre-approvals get results. We’ll work together with you and the credit bureau to help you get the best list criteria, we’ll design the offer and handle the printing and mailing too. See samples in our portfolio.

Loan Microsite

Make it easy for potential members to apply for the loan. We create personalized microsites with lots of helpful information including a payment comparison calculator, info about why they should finance with you, and most importantly - a direct link to your online loan application. The microsite is device responsive, so it looks great and is functional however the user accesses it - via their phone, tablet, laptop or desktop.

Mini Branding Theme

So you’ve already got a brand in place, but maybe it needs a little sprucing up. That’s just what we’ll do. We’ll create a look that’s perfect for all the mediums you’re using in your pre-approval campaign. See samples here.


Want posters? We’ll provide them. How about promo products? We’ve got those too! Email marketing? Yes, that’s one of our favorites.

PMD Group has solutions for any type of collateral you want. Check out our blog for posts with samples of some of our recent electronic, print and lobby items.


We know CU budgets are lean and it’s nice to know costs up front so we’ve created two packages for Pre-Approval Campaigns.

Traditional Marketing

Keep everything old-school and do just the pre-approval mailing, mini branding and in-branch advertising. Our package price includes coordinating with you and the credit bureau, the design of an 8 ½ x 14 self-mailer, and design of two collateral pieces from the following - lobby poster, drive thru banner, web graphic, teller handout or statement insert.

Traditional & Digital

We’re doing the best of both worlds here. You get everything in the traditional marketing package, plus we’re going to create a custom loan microsite for you too. You also will receive an eBlast design and another digital graphic.

Only design is included in the package pricing. Printing, emailing, mail processing, postage and shipping are not included because those vary dependent upon quantities. Credit list fees are not included.